Advertising Rules!
Edward Kaminsky, an aging ad man, wants a golden parachute from his agency; he must first land the Opel auto contract. Rosa, a youth with wealthy parents, wants to establish herself as an artist. The clumsy and enthusiastic Viktor, not quite honest, wants work. When he wanders into Kaminsky's meeting with Opel and says something about irony, the Opel director wants him in on the campaign. Then he steals an idea from Rosa that the Opel director loves. Before Rosa discovers he's expropriated her idea, Rosa and Viktor become lovers. Father-son feelings materialize between Kaminsky and Viktor. Can the impulsive Viktor hold it together before Rosa learns the truth and flies away?
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- Cast:
- Alexander Scheer , Götz George , Chulpan Khamatova , Maria Schrader , Vadim Glowna , Heinz-Werner Kraehkamp , Nele Mueller-Stöfen
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Reviews
Plenty to Like, Plenty to Dislike
a film so unique, intoxicating and bizarre that it not only demands another viewing, but is also forgivable as a satirical comedy where the jokes eventually take the back seat.
Blending excellent reporting and strong storytelling, this is a disturbing film truly stranger than fiction
The movie really just wants to entertain people.
This is a very insightful film. The lead actor, Alexander Scheer, is the ultimate casting choice. He portrays physically a geek like nobody else. The film itself examines the rapid accent into popularity and money, the selling of original values and building a fake existence.It is humorous and follows a realistic ideology. The two scenes that form the core of the film is the guerrilla filming in the super market (with the subtext of war journalism) and the subsequent weekend, which forms a nostalgic look on youth with an older character (as opposed to an observing role.)Götz George provides the excellent effigy of lost but regained youth and principle. Chulpan Khamatova is perfect as the perky pseudo-rebellious artist with rich and disapproving parents.A film worthwhile seeing more than once, first to enjoy and then to analyze.
I found that this movie was very light-hearted and hysterical. I am in the German Club at my school (being a German speaker) and found this movie to be one of the funniest I have seen yet. Simply wonderful. The story is good, the actors are convincing, and the end is strange yet happy. An overall enjoyable film!
If you're in advertising (like I am), or are about to get into advertising you should check out this movie. If you're not interested in it then don't bother. There are so few movies around that get into the business of advertising. From the pitch to idea development to a campaign rollout, it's kinda cool to see it in the movies...and in a mostly hip and humorous way. As one of the other reviewers said, it's not REALLY all that funny...but it made me chuckle.
Viktor Vogel is a young man who want to work in an advertising agency. He has fresh ideas for the agency. Eddie Kaminsky is a man who needs a new idea to stay on top. Kaminsky needs Viktor's unique outlook on advertising and Viktor needs Kaminsky's years experience in work force. Together might a good team with the help of Viktor's girlfriend Rosa. I think the movie went slow in some parts in the story, but it has potential plot in the film. The ending was a little strange, nevertheless it worth checking out.